CHALK – the first of its kind hair salon for rebels, creative thinkers, and disruptors – It is all about empowering expression. It is located in Alserkal Avenue at the heart of the arts and culture community in the UAE. CHALK is the place for true hair renegades who thrive on creative change. It’s a place where we empower expression by designing great looks.
BRAND STRATEGY NAMING BRAND EXPRESSION BRAND GUIDELINES BRAND IMPLEMENTATION