Cookie Policy

A cookie is a small text file placed on your device when you visit a website. Cookies allow a website to recognise your device, remember preferences, keep you signed in, and collect information about how the site is used.

We also use similar technologies including local storage, session storage, web beacons, and pixels. In this Policy, "cookies" refers to all such technologies unless otherwise stated.

We group cookies into four categories:

2.1 Strictly necessary

Essential for the Websites to function and to deliver services you have requested (such as routing, security, fraud prevention, and load balancing). These cookies are always active and do not require your consent.

2.2 Functional

Remember your preferences and choices (for example, language or display settings) so that we can offer a more personalised experience. Once our cookie banner is live, these will load only after your consent where required by law.

2.3 Analytics

Help us understand how visitors interact with the Websites by collecting and reporting information anonymously or pseudonymously. Once our cookie banner is live, these will load only after your consent.

2.4 Marketing

Used to deliver advertising relevant to you, build audiences for our paid campaigns, and measure their effectiveness. Once our cookie banner is live, these will load only after your consent. See §5.1 for current banner status.

The following list reflects cookies in use at the date above. The list is updated as the Websites change.

Strictly necessary

• Name: __vercel_live_token — Provider: Vercel — Purpose: Routes preview deployments and live feedback for our hosting platform — Duration: Session
• Name: vercel-functions-* — Provider: Vercel — Purpose: Routes server-rendered pages to the nearest region — Duration: Session
• Name: __sanity_session and related — Provider: Sanity — Purpose: Authenticates editors of the content management system at /studio. Not set for visitors who do not access /studio — Duration: Session / up to 30 days

Analytics

• Name: _va and related Vercel Analytics identifiers — Provider: Vercel — Purpose: Anonymous and pseudonymous page-view and performance metrics; no cross-site tracking — Duration: Up to 24 months
• Name: _ga, _ga_*, _gid, _gcl_au and related — Provider: Google (via Google Tag Manager) — Purpose: Page-view, session, and conversion measurement; routing of pixels and tags — Duration: Up to 24 months

Marketing

• Name: _fbp, _fbc — Provider: Meta (Facebook) Pixel — Purpose: Measure ad performance, build audiences for our paid campaigns, and attribute conversions — Duration: Up to 90 days (extended on each visit)
• Name: _ttp and related — Provider: TikTok Pixel — Purpose: Measure ad performance and attribute conversions on TikTok campaigns — Duration: Up to 13 months
• Name: _gcl_aw, _gcl_dc, _gac_* — Provider: Google Ads (gtag.js) — Purpose: Attribute conversions to Google Ads campaigns, route conversion-linker data, and measure paid-search and display ad performance — Duration: Up to 90 days

Functional

None at the date above.

Some cookies are set by third parties whose services we embed or rely on. These third parties operate under their own privacy and cookie policies:

• Vercel (hosting and analytics) — https://vercel.com/legal/privacy-policy
• Sanity (content management) — https://www.sanity.io/legal/privacy
• Google (Google Tag Manager, Google Ads / gtag.js, and related Google services) — https://policies.google.com/privacy
• Meta Platforms (Facebook Pixel) — https://www.facebook.com/privacy/policy
• TikTok (TikTok Pixel) — https://www.tiktok.com/legal/page/row/privacy-policy/en
• Social platforms (Instagram, YouTube, X, Facebook, TikTok, LinkedIn) — when you view embedded social content or follow our profiles, those platforms may set their own cookies subject to their respective policies.

We do not control third-party cookies. Please review the third party's policy for detail.

5.1 Cookie banner (rolling out)

We are introducing a cookie consent banner that will let you accept, reject, or customise non-essential cookies. Until the banner is live, analytics and marketing cookies described in §3 may load by default. You can manage cookies in the meantime through your browser settings (see §5.2). Once the banner ships, you will be able to change your choice at any time via a "Cookie preferences" link in the website footer.

5.2 Browser settings

Most browsers let you block or delete cookies through their settings. Specific instructions: - Google Chrome: https://support.google.com/chrome/answer/95647 - Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac - Mozilla Firefox: https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer - Microsoft Edge: https://support.microsoft.com/microsoft-edge

Blocking strictly-necessary cookies may break parts of the Websites.

5.3 Do Not Track

Some browsers send a "Do Not Track" signal. There is no industry consensus on how websites should respond, so we do not currently respond to such signals. We respect your choices made through the cookie banner.

Where consent is required by law (including UAE PDPL and, for users in the EEA or UK, GDPR), we rely on your consent for non-essential cookies. Consent is freely given, specific, informed, and may be withdrawn at any time through the cookie preferences link.

For strictly-necessary cookies we rely on legitimate interest in operating a secure and functional Website.

We may update this Cookie Policy as the Websites change or as new cookies are introduced. The "Last updated" date reflects the most recent revision. Material changes will be notified through the Websites.

For any question about this Cookie Policy or to exercise rights related to cookies and personal data:

Bukhash Brothers LLC Alserkal Avenue, Warehouse 14, Al Quoz Industrial Area 1, Dubai, United Arab Emirates Email: legal@bukhashbrothers.ae